The SAP Quote-to-Cash Forum 2025, hosted at the SAP Experience Center in Berlin, brought together leaders in finance, IT, and revenue operations. The event featured global brands such as SAP, Microsoft, IBM, and Zalando, all focused on advancing monetization, subscription management, and automation through innovative technology and best practices.
Premier Event Takeaways for Q2C Leaders
- Future-Proofing Revenue Streams: Sessions emphasized the need for agile pricing models, AI-driven analytics, and scalable digital architectures. Speakers addressed the integration of subscription, consumption-based, and hybrid revenue models, using real-world examples from leading enterprises.
- Actionable Knowledge: Workshops simplified SAP Q2C concepts into practical frameworks, helping attendees assess readiness, ensure compliance, and accelerate value in cloud migration, BRIM optimization, and finance transformation.
- SAP’s Commitment: SAP executives announced new product integrations, highlighting “Keep the Core Clean” standards, open analytics, and interoperability to support dynamic billing, contract management, and revenue recognition.
Mobolutions Spotlight: Mike Mackey’s Expert Guidance on Sustained Q2C Value
Mobolutions Field CTO Mike Mackey delivered a high-impact session, “Beyond Go-Live: The Continuous Value Curve.” His presentation addressed CFOs, transformation architects, and delivery leaders seeking to enhance outcomes and sustain momentum after go-live.
Key Insights from Mike Mackey’s Session:
- Go-Live is a Launchpad, Not a Finish Line: Mike advised against viewing go-live as the endpoint. He promoted the Continuous Value Curve, encouraging organizations to move from MVP (Minimum Viable Product) to MVV (Minimum Viable Value) by sustaining business outcomes and focusing on long-term transformation.
- Alignment and Governance: Success starts with clear, shared definitions of business impact, such as reducing DSO, increasing automation, or improving margins. Mike recommended cross-departmental documentation and executive ownership to ensure alignment and strong governance.
- Stability Drives Value: Rapid defect resolution, performance measurement, and strong governance establish a stable foundation. Identifying bottlenecks and applying expert guidance accelerates time-to-value and reduces risk, whether starting a new initiative or optimizing an existing one.
- Optimization through Best Practices: Mike highlighted the benefits of exception automation, effective collections, and revenue leakage prevention. Minimizing customization and following SAP’s core principles help organizations accelerate upgrades and maintain compliance.
- Predictive Innovation: AI and Joule Agents: The session examined how AI and Joule Agents are transforming forecasting and revenue recognition. These agents serve as knowledge bases and proactive workflow initiators, detecting issues, prioritizing outcomes, and supporting business decisions with adaptive intelligence.
- Outcome-Focused Transformation: The session emphasized that organizations should focus on outcomes rather than individual projects. By applying Mobolutions’ proven playbook, leaders can generate measurable KPIs and turn Q2C initiatives into ongoing sources of value.
Why This Matters for Transformation Leaders
Attendees gained a practical framework for maintaining post-implementation momentum, aligning finance and IT priorities, and using AI as both a strategic advisor and operational partner. Mobolutions’ leadership at the forum demonstrates our commitment to providing advisory, managed services, and innovation that deliver lasting results in the SAP ecosystem.
Connect for Results
To learn how Mobolutions can support continuous value in your Q2C program, please contact our team at info@mobolutions.com for a consultative discussion.

